Articles for clubs

Practical guides on sponsorship, ticket sales, finances, volunteers and networking – for the people who run the club day to day.

  1. Network and events

    Industry-Focused Networking vs. Broad Events: Which Model Drives the Most Growth?

    Should your sports club focus on narrow, specialized networking meetings or large, popular events? Read our in-depth comparison of the two strategies here.

  2. Network and events

    The Tactical Guide to Match-making: How to Drive Concrete Results in Your Business Network

    Move from cozy gatherings to measurable business development. This guide shows you how to actively connect your sponsors to create maximum value.

  3. Network and events

    From Sponsor Meeting to Business Engine: How to Facilitate Active Networking

    Shift the focus from classic sponsor care to targeted business creation. This guide shows how to plan events that create real value and engagement for your partners.

  4. Network and events

    Optimizing the Business Network: Measurable Methods for Increased Value Creation and Retention

    Discover the most effective best practices for transforming your club's business network from social gatherings into strategic business platforms that retain sponsors.

  5. Network and events

    Breakfast Meetings vs. Exclusive Evening Events: Which networking format provides the most value?

    Should your next business network take place over a quick cup of coffee at 7:30 AM or with red wine and a presentation at 6:00 PM? We compare the benefits of the two most popular formats.

  6. Network and events

    The Unconventional Networking Strategy: Create Growth Through Experience-Based Events

    Go beyond standard meetings. Learn how to use experience-based networking and strategic events to bring sponsors closer to the club and each other.

  7. Network and events

    Guide: Integrating Networking and Events into the Sports Club's Core Business

    Discover how your sports club can transform traditional sponsorships into active business networks through strategic planning of events and networking.

  8. Network and events

    Future Network Strategy: How to Create Synergy Between Commercial Events and Sporting Passion

    Optimize your club's network meetings and events. Learn to link sporting passion with hard business value that retains sponsors and creates new partnerships.

  9. Network and events

    Best-practice for value-adding networks and events: From passive sponsors to active ambassadors

    Optimize the club's business network with professional events. Get concrete strategies to increase engagement and create tangible value for your sponsors through targeted networking.

  10. Network and events

    Checklist for Successful Networking Meetings: From Planning to Follow-up

    A practical guide and checklist for sports clubs wanting professional business networks. Learn to create better events and increase sponsor engagement step by step.

  11. Network and events

    Physical events vs. digital platforms: Which networking strategy wins in the sports club?

    Should your club focus on morning meetings or a digital platform? We compare physical events and networking technology to help you create the most value for your sponsors.

  12. Network and events

    5 Strategies to Increase Engagement in Your Sports Club's Business Network

    Shift the focus from cold coffee meetings to active relationships. Here are 5 concrete strategies to increase engagement and retain sponsors in your business network through events.