Articles for clubs

Practical guides on sponsorship, ticket sales, finances, volunteers and networking – for the people who run the club day to day.

  1. Volunteers and staff

    Practical Checklist for Staff Management in Sports Clubs

    An operational guide for club leaders who want to master staff management. From recruitment flow to the practical execution of shifts in the hall or stadium.

  2. Finance

    Guide: Correct Management of Association Finances and Bookkeeping

    Learn how your club complies with the new Bookkeeping Act, handles tax-free allowances correctly, and optimizes liquidity through fixed invoicing routines.

  3. Club administration

    Operational Management of Sports Clubs: A Complete Administrative Checklist

    A practical guide to the daily operation of sports clubs. We cover legal requirements for child protection certificates, insurance coverage, and administrative routines.

  4. Ticket sales

    Checklist for Operational Ticket Sales Execution on Match Days

    A guide for club managers on flawless ticket sales. From scanning procedures to emergency plans, ensuring technical issues don't cost revenue at the stands.

  5. Sponsor work

    Differentiated Sponsor Care and Rights Management in Sports Clubs

    Optimize club revenue through precise management of sponsor rights. We compare methods for differentiated care that ensure value for both grassroots and divisional clubs.

  6. Network and events

    Choosing a Network Concept for Sports Clubs: A Comparison

    Which networking format creates the most value for your sponsors? We compare operating costs, facilitator needs, and concrete ROI in this guide for club managers.

  7. Volunteers and staff

    Incentive Models for Volunteers in Sports Clubs: A Comparison

    Which model best retains your volunteers? We compare tax-free allowances, membership fee exemptions, and social incentives with a focus on law and tax.

  8. Club administration

    Administrative Competency Assessment in Sports Clubs: A Comparison of the Generalist and Specialist Models

    Find the right balance in your club by choosing between generalists and specialists. We guide you through administrative competency assessment in sports clubs.

  9. Finance

    Comparison of Payment Methods in Sports Clubs: The Best Model

    Which payment method ensures your club the fewest arrears and the least administrative work? We compare bank transfers, cards, and MobilePay based on concrete operating costs.

  10. Ticket sales

    The Great Comparison: Choosing a Ticketing System for Sports Clubs – Free vs. Paid Solutions

    Is your club facing the choice of a new platform for ticket sales? We compare features, prices, and usability so you can make the right choice for your fans.

  11. Sponsor work

    Masterclass: How to master value-creating dialogue in sponsor sales

    Shift focus from cold numbers to real value. This guide teaches you to master the value-creating dialogue in sponsor sales, so you can land larger and more loyal partnerships for the club.

  12. Network and events

    How to achieve precise valuation of sponsor networks through data-driven insight

    Does your club work with gut feelings or cold facts? Learn how correct valuation of sponsor networks through data-driven insight can transform your commercial setup.